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When it comes to luxurious cars, two brands immediately come to mind: Lexus and Mercedes. These two names have long been rivals in the automotive industry, constantly competing for the top spot in terms of quality, performance, and prestige.

First off, let's talk about Lexus. This luxury division of Japanese automaker Toyota has been known for its exceptional reliability and top-notch customer service. Lexus cars are also known for their sleek and elegant designs, incorporating elements of traditional Japanese craftsmanship. The brand has consistently been ranked as one of the most reliable and least expensive to maintain, making it a popular choice among car buyers looking for a long-term investment.

On the other hand, Mercedes, the luxury division of German automaker Daimler AG, is known for its iconic three-pointed star logo and its reputation for crafting exquisite and powerful cars. Mercedes has a long history of producing high-performance vehicles, particularly in their AMG line, which boasts impressive horsepower and torque figures. Its cars are often seen as a status symbol and are favored by drivers looking for a blend of luxury and performance.

When it comes to design, both Lexus and Mercedes have their own unique styles. Lexus leans towards a more futuristic and modern look, while Mercedes maintains a classic and timeless aesthetic. It ultimately comes down to personal preference and which style appeals more to the individual.

In terms of technology, both brands have a lot to offer. Lexus is known for its advanced safety features, having introduced the first pedestrian detection system in 2003. On the other hand, Mercedes has been at the forefront of innovation with its latest MBUX system, which offers cutting-edge features such as voice command and gesture control.

One key difference between the two is their target market. Lexus tends to cater to a younger and more modern demographic, while Mercedes still holds a strong position in the older and more traditional market.

When it comes to pricing, Mercedes generally offers a higher price point compared to Lexus, which makes sense considering its reputation and target market. However, both brands offer a range of models at different price points, making them accessible to a wider range of buyers.

In the end, choosing between Lexus and Mercedes ultimately depends on what an individual is looking for in a car. Both brands have their own strengths and advantages, and it's up to the buyer to decide which one suits their needs and preferences best. One thing is for sure, though – owning either of these luxury cars is a statement of success and prosperity.

So, which side are you on in the battle of Lexus vs Mercedes?